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Smarter Marketing for Local Businesses: How to find your target audience

You know your products inside and out. Your service is the best in the biz. But what are you doing to get the word out? Defining your key audience is an art, but it doesn't have to be impossible. If you're feeling lost when it comes to utilizing the right social media platform for your business, this webinar is for you.

Join social media and marketing pro, Liza Noland, as she takes a deep dive into identifying audiences, generating content they want to see, and trends in social media marketing. Leave with a greater sense of where to place your valuable time and money.

Top takeaways from this webinar:

  • Learn who your key audience(s) are - and where they scroll for their information
  • Identify with your audiences' shared values to build brand loyalty
  • Discover trends in the ever-changing world of social media
  • Leverage yourself in the world of a rising "experience economy"

Quick details:
When: Tuesday, July 24th | 10AM - 11AM
Cost: $8 (includes recording), open to current LFA members

Note: All webinars are open only to current members. Sustaining Members contact [email protected] to register for this webinar.

About Liza Noland


Liza is an independent consultant, known for innovative digital advertising initiatives and brand identity development for rural municipalities and some of the most established companies in Arizona.

With a focus on marketing small business in small communities, and touting accolades like national recognition from Boys and Girls Club of America for the Comprehensive Marketing Strategy and Arizona Association for Economic Development Golden Prospector Award, Liza acts as a bridge-builder, bringing different community pillars together to achieve significant and measurable results. Check out her business, Liza Noland