Have you ever heard of the 10 to 1 rule? It’s the idea that it takes 10 good things to be said about a company to drown out just one negative impression. So, how can you build up your positive stories?
PR expert and LFA member, Josh Weiss of 10 to 1 Public Relations has built a career generating positive impressions for clients in the media. He is sharing his "secret sauce" tips with you to identify and promote positive stories for your business to news media, influencers, and customers.
What we’ll cover in this presentation:
Recognize six new story opportunities that you’re currently doing
Understand how to share your story with reporters
Build confidence being in the news - and on the news
A guaranteed news story that will take you less than five minutes to create
When: Tuesday, August 27 from 6PM - 7:30PM
Where: BBB, Phoenix: 1010 E Missouri Ave, Phoenix, AZ 85014
Cost: $20 per member; Free to attend to all Legacy Partners and Connected Members
This workshop is open to current members of Local First Arizona. Questions about membership? Contact us at: [email protected]
Legacy Partners and ConnectED Members email [email protected] to RSVP.
About our presenter
Before launching 10 to 1 Public Relations in 2012, Josh Weiss served as the national Director of Public Relations for Rural/Metro Corporation, and as the national Communications and Public Affairs Director of American Traffic Solutions. He believes it takes 10 good things to be said about a company to equal one bad, so companies need to build up their “good will bank” to protect and inoculate themselves. Full bio at https://10to1pr.com/about-josh