We often plan marketing in huge tidal waves: large launches, huge social media campaigns and big advertising spends. The truth is, the most powerful marketing is consistent marketing, in tiny little actions every day. In this session with author and business coach Pamela Slim, she will break down the marketing myths and help you learn how to:
-Identify your best marketing channels
-Choose specific marketing tactics that work for your business and your audience
-Define a series of Tiny Marketing Actions (TMAs) that you can execute in 15 minutes or less each day
-Plan and track your TMAs
When: Tuesday, November 27th from 6PM - 7:30PM
Where: BBB Phoenix: 1010 E Missouri Ave, Phoenix, AZ 85014
Cost: $20/LFA member, $0/ConnectED or Legacy Partner (questions? Email [email protected])
Register for the ConnectED workshop below:
About our presenter:
Pamela Slim is an author, business coach and former corporate director of training and development at Barclays Global Investors. She focused her first decade in business on creating and delivering training programs for large companies such as HP, Charles Schwab, 3Com, Chevron and Cisco Systems.
Since 2005, Pam has advised thousands of entrepreneurs as well as companies serving the small business market such as Infusionsoft, Progressive Insurance, Constant Contact, and Prezi. Pam partnered with author Susan Cain to build and launch The Quiet Revolution and the Quiet Leadership Institute.
Pam is best known for her first book Escape from Cubicle Nation: From Corporate Prisoner to Thriving Entrepreneur, along with her follow-up Body of Work: Finding the Thread That Ties Your Story Together (2014). Both published under Penguin/Portfolio.
In 2016, Pam launched the Main Street Learning Lab in Mesa, Arizona, as a grassroots, community-based think tank for small business economic acceleration. https://pamelaslim.com/ke/